CRM Operations Analyst

Posted 02 March 2023
Salary HKD25000 - HKD32000 per month
LocationHong Kong
Job type Contract
Discipline ERP / CRM
Contact NameBilly Ng

Job description

Our client, a landlord is looking for a CRM Operations Analyst to join the Customer and Digital team supporting the company’s core commercial business units. This individual will be the key team member to support the marketing automation functions relating to the CRM platform and loyalty engine to improve the customer experience and drive business result.

Role Overview:
• Work closely with Marketing team and CRM team to plan the events, promotions, and marketing communications for the regional loyalty program.
• Manage the day-to-day CRM engagement activities including but not limited to build the CRM automation journey and set up the reward/promotion in the loyalty platform to drive the business growth and customer engagement.
• Support and implement the data driven customer segmentation strategy and provide insights to enhance the effectiveness of different CRM initiatives Requirements.
• Degree holder of Information Systems, Information Technology, Computer Science, Business Management, Marketing or related discipline.
• 1 year relevant experience working with CRM.
• The ability to multi-task and prioritise based on value to the business.
• Bring a ‘can do’ attitude and be excited about the opportunity to work in an Agile environment that provides exposure to wide range of tasks and individuals across the business.
• A team-centred approach with strong communication skill.